You'll know what's happening,
every week.
Every engagement runs through four defined phases with clear milestones, named deliverables, and a specific ask from you at each stage. No scope creep. No status decks — working software reviewed together on the call, every week.
Typical week-by-week timeline
Discovery
We learn your business, not your brief. Before we propose anything, we understand where the leaks are.
What we do
- 30-minute discovery call to align on goals
- Deep-dive session on your funnel, tools, and metrics
- Audit of ad accounts, CRM, website, and lead flows
- Map every entry point a lead can use
- Interview 1–2 members of your sales or ops team
What you provide
- Access to analytics and ad accounts (view-only)
- Sample leads from the last 30–60 days
- 1–2 hours of your team's time
- Honest answers about what's broken
A written Systems Audit document identifying the 3 biggest leaks in your funnel and the single engine that will move the most revenue first — yours to keep whether or not you work with us.
Design
We scope the right engine, write the build plan, and define what success looks like — before we quote a single rupee.
What we do
- Define the target outcome and success metrics
- Scope the engine build in concrete deliverables
- Select the tool stack and map integrations
- Write a formal proposal with timeline and investment
- Propose retainer terms if relevant
What you provide
- One round of feedback on the proposal
- Commercial sign-off and contract signing
- Introductions to any current vendors we'll work alongside
A signed scope document with clear deliverables, timelines, success metrics, and investment. No ambiguity about what you're buying.
Build
We implement the full engine. You see progress every week, with working software, not status decks.
What we do
- Kick-off with milestones and weekly check-ins
- Implement campaigns, flows, automations, or site
- Weekly 30-minute sync with working software to review
- QA, error handling, and rollback plans
- Documentation and SOPs as we go
What you provide
- 30 minutes per week for the review call
- Timely feedback on creative and copy
- Access to any additional accounts needed
- One approver empowered to say yes or no
A live, working engine handed over with full documentation, credentials, and SOPs. You own everything. You can run it yourself or keep us on to operate it.
Run & improve
The build is just the starting line. The real compounding happens when we run, measure, and iterate month over month.
What we do
- Weekly stand-ups and async updates
- Continuous optimization of campaigns and flows
- Monthly executive reports with honest metrics
- Quarterly strategy reviews and planning
- Priority response for anything urgent
What you provide
- 30 minutes per week for the stand-up
- Visibility on your internal pipeline and revenue
- Willingness to evolve the strategy with the data
An engine that compounds month over month — more qualified leads, faster conversions, and steadily less manual work — measured in business metrics, not vanity numbers.
Engagement phases
Four things. That's the full ask.
Every engagement that produces outsized results has one thing in common: a client who shows up for 30 minutes a week and makes decisions fast. Here's what that looks like.
One decision-maker
One person empowered to say yes or no without a committee. Decision speed is the single biggest factor in what an engagement delivers.
30 minutes per week
A weekly review call during the build, and a weekly stand-up during the run phase. Nothing else required.
View-only access, to start
Analytics, ad accounts, and CRM early — read-only is fine. Admin access only where a build requires it, with documented handover at close.
Honesty about what's broken
The more candid you are about what isn't working, the more we can fix. No polite version of reality.
Every engagement starts with the audit.
30 minutes. We map your pipeline, name the constraint costing the most revenue, and hand you a written diagnosis. Free. No pitch. No obligation.